How Storytelling Drives Company Culture at Kwik Trip with John McHugh

Join Jason to learn about building an award-winning culture through storytelling in this episode with John McHugh, Vice President of External Affairs at Kwik Trip.

John shares how Kwik Trip has harnessed the power of storytelling to create low turnover, high morale, and exceptional customer experiences, all in an industry notorious for high attrition. He shares practices for how they have scaled a culture of exceptional service and customer commitment within an organization of 39,000 “co-workers”.

Key highlights from this episode include:

👉 Practical interview questions that find candidates hardwired for compassion and purpose.

👉 Why every meeting at Kwik Trip starts with an emotional real-world story and how this practice fuels engagement at every level.

👉 How sharing thousands of unsolicited customer compliments each year has become the secret sauce behind both customer loyalty and employee satisfaction.

👉 How Kwik Trip’s profit-sharing and recognition programs help every employee feel like an owner, resulting in industry-leading retention rates.

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Connect with John:

https://www.linkedin.com/in/john-mchugh-37056513/

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Subscribe to our newsletter: https://jasonlauritsen.ck.page/950d3cff1f

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Connect with Jason:

Website: https://jasonlauritsen.com/

YouTube: https://www.youtube.com/@JasonLauritsenVideo

LinkedIn: https://www.linkedin.com/in/jasonlauritsen/