Using Creative Benefits to Scale Culture with Jessica Adams

"𝘏𝘰𝘸 𝘤𝘢𝘯 𝘸𝘦 𝘦𝘯𝘴𝘶𝘳𝘦 𝘵𝘩𝘢𝘵 𝘺𝘰𝘶𝘳 𝘥𝘦𝘧𝘪𝘯𝘪𝘵𝘪𝘰𝘯 𝘰𝘧 𝘣𝘦𝘪𝘯𝘨 𝘢 𝘴𝘶𝘤𝘤𝘦𝘴𝘴𝘧𝘶𝘭 𝘳𝘦𝘮𝘰𝘵𝘦 𝘸𝘰𝘳𝘬𝘦𝘳 𝘮𝘢𝘵𝘤𝘩𝘦𝘴 𝘰𝘶𝘳 𝘥𝘦𝘧𝘪𝘯𝘪𝘵𝘪𝘰𝘯 𝘰𝘧 𝘣𝘦𝘪𝘯𝘨 𝘢 𝘴𝘶𝘤𝘤𝘦𝘴𝘴𝘧𝘶𝘭 𝘳𝘦𝘮𝘰𝘵𝘦 𝘸𝘰𝘳𝘬𝘦𝘳?" - Jessica Adams

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Join Jason for an invigorating conversation with Jessica Adams, Chief People and Culture Officer at The Krazy Coupon Lady, a forward-thinking HR leader recognized for her expertise in scaling teams, building culture, and driving retention in fully remote organizations.

Jason and Jessica unpack the power of modern benefits, discuss building connected remote teams, and explore how intentional HR strategies can transform the employee experience from onboarding to ongoing engagement. Together, they dive deep into how HR professionals can think beyond checklists and compliance to craft cultures employees genuinely love.

Key lessons highlighted in our conversation include:

👉 Small, creative perks can have an outsized impact on engagement and retention.

👉 Benefits are more than just cost and utilization; they’re culture carriers that shape how employees feel about work, even if rarely used.

👉 Providing flexible, supportive work environments complete with office stipends, asynchronous communication, and local volunteering, empowers people to show up as their best selves.

👉 Communication is essential; regularly gathering employees’ feedback ensures your benefit offerings match people’s real needs and aspirations.

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Connect with Jessica:

LinkedIn: https://www.linkedin.com/in/jessicalgadams/

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JOIN THOUSANDS OF LEADERS WHO ARE HARNESSING THE POWER OF RELATIONSHIPS AT WORK.

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Connect with Jason:

Website: https://jasonlauritsen.com/

YouTube: https://www.youtube.com/@JasonLauritsenVideo

LinkedIn: https://www.linkedin.com/in/jasonlauritsen/

Instagram: https://www.instagram.com/jasonlauritsen/